Archive for the ‘About Lynnette’ Category

Join Lynnette in Denver at the 2010 Success Summit

Join Lynnette on Friday June 4th at the Colorado Convention Center for the 2010 Success Summit.

Themed “ACCESS GRANTED”, this event is for professionals, business owners, and youth in search of personal and business success. During our Leadership Luncheon, our distinguished panel of entrepreneurs will share their secrets to success. You’ll walk away with nuggets to get you on your way to the success you’ve always wanted. You’ll also have the opportunity to network with community and corporate leadership in an energetic environment.

Visit the Success Summit website for more information.


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A List of 2007 Speaking Engagements and Media Appearances

The following is a partial list of 2007 speaking engagements and media appearances made by Lynnette Khalfani-Cox.

Saturday November 17, 2007

6th Annual Road to Personal Wealth Financial Conference
Rutgers University, New Brunswick, NJ

September 29, 2007

Legacy of Homeownership Tour (NY, NY) 9 a.m. – 3 p.m.
Location: 1 Chase Manhattan Plaza. New York City. Sponsored by Chase, the Legacy of Homeownership Tour is a four-city event designed to teach first and second-time homebuyers how to build a financial legacy through real estate. This interactive, informative initiative will feature home-buying workshops, raffles with prizes ranging from a Dell computer to a one-room home makeover, as well as the opportunity to get pre-qualified on the spot for a new mortgage or refinancing. Lynnette Khalfani Cox will give the keynote address in each city of the tour: Atlanta (May 19); Houston (June 23); Chicago (July 21) and New York (September 29). At every venue, participants will received free, autographed copies of Lynnette’s book, Zero Debt. The Money Coach will also be answering attendees’ financial questions.

September 25, 2007

The Tyra Banks Show (Nationally Syndicated) – Watch The Money Coach talk about financial, personal and emotional challenges that can wreck a marriage during this special episode — called “Doomed for Divorce” — on the Tyra Banks Show. Lynnette tells you what money-matters you must resolve before you tie the knot. This is a must-see program for singles, couples thinking about walking down the aisle together, as well as those who are already married.  Check your local listing for airtimes.

September 23, 2007

98.7 KISS-FM (NY, NY) – Lynnette joins host Bob Slade to talk about the importance of homeownership and using real estate to build wealth. 11 p.m.

September 22, 2007

WVON’s 14th Annual “Making Sense of Your Money” Financial Seminar (Chicago, IL) From 8:30 a.m. – 3 p.m. Lynnette’s keynote “Keys to a Debt-Free Lifestyle” will happen at 2 p.m.
Location: DuSable Museum; 740 East 56th Place (near Cottage Grove). Other workshops include: Consumer Spends & Trends with Ken Smikle; A Rude Awakening for the American Dream with Mellody Hobson; Making Your Wealth Work for You with Hank Meyer; Leveraging and Protecting the Benefits of Homeownership with Marlon Sanders, Claude Connor and Forrestine Bernard; and The Changing State of Black Business with Jim Reynolds. All Workshops are free. Event sponsored by Citibank and Ariel Capital Management. Attendees of Lynnette’s workshop will receive complimentary, autographed copies of her New York Times bestselling book, Zero Debt: The Ultimate Guide to Financial Freedom. The Money Coach will also be answering participants’ financial questions.

September 16, 2007

The Money Coach talks personal finances on “The Communicators” program with Harlem radio host Leroy Baylor (New York, NY) 1 p.m. to 1:30 p.m.

September 16, 2007

98.7 KISS-FM (NY, NY) – The Money Coach joins KISS radio host Bob Slade to discuss the New York real estate market and the Chase Legacy of Homeownership Tour. 11 a.m. to 12 noon.

June 23, 2007

Legacy of Homeownership Tour (Houston, TX) 9 a.m. – 3 p.m.
Location: Houston Westin Galleria; 5060 West Alabama. Sponsored by Chase, the Legacy of Homeownership Tour is a four-city event designed to teach first and second-time homebuyers how to build a financial legacy through real estate. This interactive, informative initiative will feature home-buying workshops, raffles with prizes ranging from a Dell computer to a one-room home makeover, as well as the opportunity to get pre-qualified on the spot for a new mortgage or refinancing. Lynnette Khalfani will give the keynote address in each city of the tour: Atlanta (May 19); Houston (June 23); Chicago (July 21) and New York (September 15). At every venue, participants will received free, autographed copies of Lynnette’s book, Zero Debt. The Money Coach will also be answering attendees’ financial questions.

June 23, 2007

Legacy of Homeownership Tour (Houston, TX) 9 a.m. – 3 p.m.
Location: Houston Westin Galleria; 5060 West Alabama. Sponsored by Chase, the Legacy of Homeownership Tour is a four-city event designed to teach first and second-time homebuyers how to build a financial legacy through real estate. This interactive, informative initiative will feature home-buying workshops, raffles with prizes ranging from a Dell computer to a one-room home makeover, as well as the opportunity to get pre-qualified on the spot for a new mortgage or refinancing. Lynnette Khalfani will give the keynote address in each city of the tour: Atlanta (May 19); Houston (June 23); Chicago (July 21) and New York (September 15). At every venue, participants will received free, autographed copies of Lynnette’s book, Zero Debt. The Money Coach will also be answering attendees’ financial questions.

June 11, 2007

The Saginaw News, MI – article featuring Lynnette Khalfani entitled “For a student loan, do homework first”

June 10, 2007

St. Louis Post-Dispatch, MO – article featuring Lynnette Khalfani entitled “College students should do their homework on student loan payments”

June 9, 2007

Asheville Citizen-Times – article featuring Lynnette Khalfani entitled “There are plenty of ways for young people to break free from post-college debt”

June 8, 2007

Seattle Post Intelligencer, WA – article featuring Lynnette Khalfani entitled “Hit this book to tackle college debt”

June 6, 2007

Cherry Hill Courier Post, NJ – article featuring Lynnette Khalfani entitled “New graduates need a plan for paying off debt”

June 5, 2007

Akron Beacon Journal, OH – article featuring Lynnette Khalfani entitled “Demand for money back on gas reaches high”

June 5, 2007

Lawrence Journal World, KS – article featuring Lynnette Khalfani entitled “Getting a handle on student-loan debt”

June 3, 2007

Columbus Dispatch, OH – article featuring Lynnette Khalfani entitled “Fighting back”

June 3, 2007

Hartford Courant, CT – article featuring Lynnette Khalfani entitled “For Grads With Debt, Some Timely Advice”

June 3, 2007

Tuscaloosa News, AL – article featuring Lynnette Khalfani entitled “Book deals with college debt issues”

June 3, 2007

The News Journal, DE – article featuring Lynnette Khalfani entitled “No debt too big to overcome, author assures”

June 3, 2007

Denver Post, CO – article featuring Lynnette Khalfani entitled “‘Zero Debt’ zeros in on paying off the debt behind that degree”

June 3, 2007

Boston Globe, MA – article featuring Lynnette Khalfani entitled “Keys to easing college debt”

June 3, 2007

Boston Globe, MA – column/transcript entitled “Getting answers on student loans” featuring Lynnette Khalfani’s advice from an online chat session on Boston.com

June 3, 2007

HeraldNet, WA – article featuring Lynnette Khalfani entitled “Repaying a student loan? Read ‘Zero Debt’”

June 2, 2007

Washington Post, DC – article featuring Lynnette Khalfani entitled “How Grads Can Climb Out Of the Hole”

June 2, 2007

Kansas City Star, MO – article featuring Lynnette Khalfani entitled “College grads, beware these credit-card traps”

June 2, 2007

NewsOK.com, OK – article featuring Lynnette Khalfani entitled “Pay off student loans sooner rather than later, author says”

June 1, 2007

Providence Journal, RI – article featuring Lynnette Khalfani entitled “Pay down student loans as soon as possible”

May 30, 2007

Boston Globe, Online Chat (http://www.boston.com) 1 p.m. to 2 p.m. Topic: How to Manage and Pay Off Student Loan Debt.

May 27, 2007

New York Post, NY – article featuring Lynnette Khalfani entitled
“Study in the Sand”

May 25, 2007

Post-Bulletin, MN – article featuring Lynnette Khalfani entitled “Tackling money matters next step for newlyweds”

May 25, 2007

KNX News Radio Money 101 With Bob McCormick (Los Angeles, CA) 1 p.m. to 2 p.m. Topic: Student Loans: What Students and Parents Need to Know Amid The Student Loan Scandal.

May 22, 2007

WPR – Wisconsin Public Radio 5 p.m. to 6 p.m. Topic: Student Loan Scandal.

May 19, 2007

Newark Star Ledger, NJ – article featuring Lynnette Khalfani entitled “Navigating the thicket of student loans”

May 19, 2007

Legacy of Homeownership Tour (Atlanta, GA) 9 a.m. – 3 p.m.
Location: Marriott Marquis Hotel; 265 Peachtree Ctr. Avenue Sponsored by Chase, the Legacy of Homeownership Tour is a four-city event designed to teach first and second-time homebuyers how to build a financial legacy through real estate. This interactive, informative initiative will feature home-buying workshops, raffles with prizes ranging from a Dell computer to a one-room home makeover, as well as the opportunity to get pre-qualified on the spot for a new mortgage or refinancing. Lynnette Khalfani will give the keynote address in each city of the tour: Atlanta (May 19); Houston (June 23); Chicago (July 21) and New York (September 15). At every venue, Lynnette will autograph copies of her book, Zero Debt, and will be answering participants’ financial questions.

May 18, 2007

XM Satellite “We Ourselves” Program (National) 11:30 a.m.      Host: Ambrose Lane; Topic: Using real estate to build wealth

May 18, 2007

Sonia Hamm in the Morning WPZE 97.5FM (Atlanta) 9:15 a.m.  Topic: Legacy of Homeownership Tour

May 18, 2007

Community Initiatives Love 860AM (Atlanta) 9:15 a.m.       Host: Lynn Jackson; Topic: homeownership

May 15, 2007

Fort Wayne Journal Gazette, IN – article featuring Lynnette Khalfani entitled “Simple steps can ease burden of student loans”

May 15, 2007

Fort Wayne News Sentinel, IN – article featuring Lynnette Khalfani entitled “Out of the Red: I love you … but not our financial picture”

May 14, 2007

Harvard Bookstore (Cambridge, MA) 7 p.m.
Financial workshop on how to eliminate student loan debt, based on Lynnette Khalfani’s new book Zero Debt for College Grads. Book-signing to follow

May 13, 2007

Chicago Tribune, IL – article featuring Lynnette Khalfani entitled “Pay attention to ways to lighten student loan load”

May 13, 2007

Allentown Morning Call, PA – article featuring Lynnette Khalfani entitled “School’s out, student loans are in”

May 11, 2007

Black Enterprise Entrepreneur’s Conference (Orlando, FL)
Panel/workshop: How to build your personal brand

May 5, 2007

Simmons College (Boston, MA)
School of Management Leadership Conference                  Financial workshop: how to invest and manage your money well. Book-signing to follow

May 2, 2007

Drexel University (Philadelphia, PA) 6 p.m.
Financial workshop on how to eliminate student loan debt, based on Lynnette Khalfani’s new book Zero Debt for College Grads. Book-signing to follow

May 2, 2007

NBC News You Can Use with Tracy Davidson (Philadelphia, PA)
Financial Tips to Maximize Your Finances and Minimize Student Loan Debt 5 p.m.

May 2, 2007

University of Pennsylvania (Philadelphia, PA) 12 noon
Financial workshop on how to eliminate student loan debt, based on Lynnette Khalfani’s new book Zero Debt for College Grads. Book-signing to follow

May 2, 2007

NBC 10! Morning Show (Philadelphia, PA) 9:00 a.m.
Join Lynnette Khalfani, The Money Coach and the audience of NBC 10 for a show dedicated to helping students and families manage college loans and pay for a higher education

April 28, 2007

Citi/Congressional Black Caucus Foundation (Philadelphia) 2:00 p.m. Sheraton Philadelphia City Center Hotel; Economic Empowerment Forum: “Taking Control of Your Financial Destiny”; Workshop Topics: Managing Debt
Is it really possible to go from debt to wealth? How can you fix your finances when you have budgeting, credit or debt problems? Lynnette Khalfani, The Money Coach, offers answers to these questions and more during two lively, informative workshops. Book-signing to follow

April 27, 2007

CNN – Paula Zahn Now 8:00 p.m. (Nationally syndicated)
Lynnette Khalfani, The Money Coach, joins a panel of personal finance experts to discuss the current debacle in the sub-prime mortgage market. Who’s to blame and what can be done to stem the rising tide of cash-strapped Americans who can’t afford their housing payments?

April 27, 2007

WCBS (New York, NY) 5:00 p.m.
Lynnette Khalfani, The Money Coach, offers money-management tips and advice for students, graduates and parents who are grappling with student loan debt

April 24, 2007

Hue-Man Bookstore (New York, NY) 6:00 p.m.
Financial workshop on how to eliminate student loan debt, based on Lynnette Khalfani’s new book Zero Debt for College Grads. Book-signing to follow

April 24, 2007

VIP Media Luncheon at Per Se (New York, NY) 12 noon
Lynnette Khalfani, The Money Coach kicks off the official launch for her new book, Zero Debt for College Grads: From Student Loans to Financial Freedom with an exclusive, media-only gathering at Per Se restaurant in The Time Warner Building.        Event Sponsor: MyRichUncle (http://www.myrichuncle.com)

April 24, 2007

Today Show in New York (WNBC)
Lynnette Khalfani, The Money Coach shows viewers how to minimize student loan debt and shop around for the best deals on college loans

April 23, 2007

“The Communicators” on WHCR (Harlem/Greater NY area)
Topic: Managing your finances and paying off student loan debt Host: Leroy Baylor

April 20, 2007

“Escape Cubicle Nation” Radio Show
Host: Pam Slim                                                                   Are you itching to make the leap from employee to entrepreneur?  Lynnette Khalfani, The Money Coach explains what you need to do to prepare financially for becoming your own boss. She also explains how to pay down debts, like credit card bills and student loans, so you’re  not cash-strapped when you launch a new venture (Nationally syndicated)

April 20, 2007

The Russ Parr Show
Lynnette Khalfani, The Money Coach tells radio listeners how to get rid of student loan debt (Nationally syndicated)

April 19, 2007

CT Small Business Showcase
Workshop: Creative Financing for Entrepreneurs                        Danbury, CT

April 6, 2007

The Morning Show with Mike and Juliet
Lynnette Khalfani, The Money Coach helps a shopaholic over-come her over-spending ways that are threatening her marriage and her family’s financial future.

March 16, 2007

The Oprah Winfrey Show
Watch Lynnette Khalfani, The Money Coach share financial tips for managing your money. Lynnette answers Oprah’s questions, such as: what are some smart things people should do with their income tax refund checks? And how come so many people “blow” financial windfalls they receive? For more info on this show, please visit http://www.oprah.com

March 4, 2007

Naomi’s New Morning (The Naomi Judd Show) check local listings for this nationally syndicated program on The Hallmark Channel) Topic: How to Survive on a Budget – Without Depriving Yourself

March 2007

Upscale Magazine feature article on Lynnette called “Get Paid: A Millionaire Shows You How”

February 22, 2007

Radio Interview on The Russ Parr Show (Nationally syndicated)

February 17, 2007

Keynote Address – Detroit, MI
University of Michigan Ross School of Business

February 8, 2007

Radio Interview with Deja Vu of Power 105.1 in New York

January 31, 2007

Radio Interview with Olivia Mellan, host of “Money Harmony” program in Philadelphia, PA

January 27, 2007

Karibu Bookstore – Bowie, MD
Your First Million workshop and book signing

January 9, 2007

Barnes & Noble – 18th Street New York City
Your First Million workshop and book signing

January 2007

The Tyra Banks Show
Lynnette returns to the Tyra Banks Show to give college students and others some much-needed budgeting advice for the show “Living Large on Small Change”. For more info, visit http://www.tyrashow.com

January 1, 2007

New York Times
Business article called “Ship Lit” featuring Lynnette as one of several best-selling authors using unconventional methods to promote their books, like connecting with readers during literary cruises.

January 2007

Redbook Magazine
Profile article on Lynnette Khalfani, The Money Coach

January 2007

Bee Magazine: For the Woman Who Is Interested in Politics, Lifestyle and Finance
Read Lynnette’s article entitled “The Midas Touch” in the Winter 2007 Edition of Bee Magazine. The article discusses the pros and cons of investing in gold, and how to get started buying this favored previous metal.

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A List of 2008 Speaking Engagements

Below is a partial list of 2008 speaking engagements by Lynnette Khalfani-Cox:

Dec. 6, 2008

YWCA Young Women and Money Conference – Berkeley/Oakland, CA

Lynnette’s keynote address will be at the Marriott Oakland City Center; 1001 Broadway

Sponsored by: HSBC Bank

Register online using PayPal: http://www.ywca-berkeley.org/YWAMC/paypal.html

Oct. 24, 2008

5th Annual Essence Women Who Are Shaping the World Conference – New York, NY

Lynnette will moderate a financial panel that includes Michelle Singletary, Glinda Bridgforth, Cheryl Cruezot, and Sharon Epperson

Sponsor: ING Bank

Topic: Recession-Proof Your Finances

http://www.essence.com/microsites/summit/speakers-lynettekhalfani.html

Oct. 23, 2008

New York Life Insurance Co. – New York, NY

The Money Coach gives a financial workshop for New York Life Employees

Topic: How to Eliminate Debt and Build Wealth

Oct. 11, 2008

WBLS Circle of Sisters 2008 Expo at the Jacob Javits Center – New York, NY

Lynnette joins a panel of experts to tell attendees how to manage their finances

Sponsor: WBLS

Topic: Don’t Block the Flow financial seminar from 12:00 p.m. to 1:00 p.m.

http://circleofsisters.com/schedule.htm

Oct. 9, 2008

Smart Women Smart Money Conference – Chicago, IL

Lynnette’s plenary remarks will occur at the UIC Forum at 9:15 a.m. CST

Keynote address to be given by IL State Treasurer Alexi Giannoulias

Presented by: Dollars and Sense Inc., a non-profit organization

Sponsors: ComEd, Northern Trust, OppenheimerFunds, Citi, Harris Bank, Humana, and Country Insurance

http://www.treasurer.il.gov/programs/financial-education/smart-women-smart-money.aspx

Oct. 4, 2008

Professional Prodigy Inc’s When Opportunity Knocks Conference – Chicago, IL

Lynnette’s keynote address takes place at The Crown Plaza; 733 West Madison

Sponsors: Allstate, Ameriprise

http://www.professionalprodigy.com/registration.html

Sept. 17, 2008

Your First Home financial workshop and book signing – Hartford, CT

Barnes & Noble bookstore at The Shoppes at Buckland Hills – 5:00 p.m. EST

Sponsors: Freddie Mac, Sovereign Bank, First Time Homebuyer Magazine

Sept. 17, 2008

Get the Facts/Realize the Dream Homeownership Symposium – Hartford, CT

Lynnette to give a keynote address at The Lyceum at 11:00 a.m. EST for the unveiling of Realizing the Dream: Homeownership 101, a new homeownership curriculum available online via Charter Oak State College

Sponsors: Freddie Mac, Sovereign Bank, First Time Homebuyer Magazine

http://firsttimehomebuyermagazine.com/

Sept. 16, 2008

St. John’s University – Queens, NY

Lynnette gives a financial seminar for college undergrads, grad students and staff

Topic: How to Have Zero Debt and Perfect Credit

July 16, 2008

WorldofMoney.org Financial Institute – New York, NY

Lynnette teaches high school students basic financial skills

Topic: Establishing Perfect Credit and Understanding Debt

Sponsor: WorldofMoney.org

http://www.worldofmoney.org

June 30, 2008

Live Financial Session with The Money Coach

7:30 p.m. – 9:00 p.m. Teleconference

Agenda: How to Have Perfect Credit

Bonus: Get Your Financial Questions Answered Directly From The Money Coach!

June 16, 2008

2008 World of Money Spring Soiree – New York, NY

Sponsored by: WorldofMoney.org

Topic: Promoting Financial Literacy among the Youth

June 8, 2008

Michigan Association of Female Entrepreneurs

Women Wealth & Power Cruise

Aboard the Detroit River Princess, Detroit, MI

Lynnette to give keynote address on Eliminating Debt and Building Wealth

May 7, 2008

New Jersey Association of Women Business Owners

30th Anniversary Conference

Sponsored by: PSE&G and Verizon

Lynnette to give Keynote Address

April 25-26, 2008

2008 Housing Symposium – Kansas City, MO

Sponsored by: LISC and State Farm

Theme: Expanding Homeownership and Community Development Opportunities”

Keynote Address: Getting Your First Home – and Keeping It

April 18-19, 2008

1st Annual Wealth Building Conference – National Harbor, MD

Sponsored by: the aRi Group

Topic: Debt Elimination and Building Wealth

Conference Description: This day-and-a-half event is designed to provide an open forum to educate attendees about become debt free, wealth creation, and financial prosperity. All attendees will receive a 1-on-1 Wealth Building Starter Consultation with Wealth Building Coach John A. Engerman.

March 14. 2008

Edward Waters College – Jacksonville, FL

Financial Literacy Day in Support of EWC’s Presidential Inauguration Festivities

Keynote Address: Budgeting, Credit and Debt Management

February 27-29, 2008

Southeast Missouri University – Cape Girardeau, MO

Financial Literacy Forum 2008

Workshops: Credit and Debt, Entrepreneurship, and Financial Planning

January 23, 2008

University of Michigan – Detroit, MI

Ross School of Business

Workshop Topic: How to Have Zero Debt

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Articles Written by Lynnette

Student Loans 2010 Five Websites Everyone Should Know

Managing a windfall

It’s Now or Never – Single Women in her 40s Financial Planning

Is Your Broker a Crook

Citigroup’s Foreclosure Alternatives Can Still Hurt

The Best Valentine’s Gift for Your Mate

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Lynnette Khalfani-Cox is an AOL Money Coach

Lynnette Khalfani-Cox is also an official money coach for AOL.  Here are links to several money q&a’s she recorded for AOL.

URL:  http://video.aol.ca/video-detail/lynnette-khalfani-and8212-fico-credit-score/324678748

URL:  http://video.aol.ca/video-detail/lynnette-khalfani-and8212-credit-cards/3149968342

URL:  http://video.aol.ca/video-detail/lynnette-khalfani-and8212-overspending-friends/2982062722

URL:  http://video.aol.ca/video-detail/lynnette-khalfani-and8212-fico-credit-score/324678748

URL:  http://video.aol.ca/video-detail/lynnette-khalfani-and8212-out-of-debt/1897567817

URL:  http://video.aol.ca/video-detail/lynnette-khalfani-and8212-partner-debt/2616355697

URL:  http://video.aol.ca/video-detail/lynnette-khalfani-and8212-millionaire/3479963622

URL:  http://video.aol.com/video-detail/lynnette-khalfani-lynnette-khalfani-and8212-credit-myths/3721184466

URL:  http://video.aol.com/video-detail/lynnette-khalfani-lynnette-khalfani-and8212-credit-definitions/237937828

URL:  http://video.aol.com/video-detail/lynnette-khalfani-lynnette-khalfani-and8212-achieving-financial-freedom/4096532598

URL:  http://video.aol.com/video-detail/lynnette-khalfani-lynnette-khalfani-and8212-budgeting/1640927109

URL:  http://video.aol.com/video-detail/lynnette-khalfani-lynnette-khalfani-and8212-insurance/2406152289

URL:  http://video.aol.com/video-detail/lynnette-khalfani-lynnette-khalfani-and8212-creditors/562071404

URL:  http://coaches.aol.com/money/lynnette-khalfani/become-a-millionaire

URL:  http://coaches.aol.com/money/lynnette-khalfani/getting-out-of-debt

URL:  http://coaches.aol.com/money/lynnette-khalfani/credit-myths

URL:  http://coaches.aol.com/money/lynnette-khalfani/credit-definitions

URL:  http://coaches.aol.com/money/lynnette-khalfani/partners-and-debt

URL:  http://coaches.aol.com/money/feature/_a/money-coach-guide-millionare-khalfani/20061009100109990001


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Last-Minute Holiday Shopping Tips to Save Money, Help Your Credit

holiday-giftsIf you’re planning to do some last-minute holiday shopping – or even pick up a few bargains after Christmas – make sure you know a real “deal” from a fake one. Clothing stores, electronics companies, toy makers and other manufacturers are very savvy at getting people to spend, and overspend, during the holiday season. So follow these five “do’s and don’ts” to make your holiday shopping experience easier on the wallet, not to mention your credit rating:

  • 1. Don’t Be Fooled by Clever Marketing Ploys
    • How are retailers very skilled at enticing consumers to overspend? Some tricks:
      • Using big shopping carts (people tend to load up on goodies with bigger carts versus smaller carts or hand-held baskets/bags)
      • Grouping cheap merchandise with expensive stuff to give the appearance that the cheap stuff is more valuable (so research prices online before shopping to know if you’re really getting a bargain)
      • Marking prices up dramatically then “slashing” them 50% or more
      • Using labels like “premium” “new” and “deluxe” to describe various goods (they’re hoping you’ll pay more for the expensive products that may not be much better – or necessary – than plain-vanilla goods)
  • 2. Do Skip the Insurance/Extended Warranty Come-Ons
    • Buying electronics or big ticket household items like computers or TVs?
      • Just say no to the sales pitches for “insurance” or extended warranties
    • This coverage is too pricey
    • Many manufacturers already offer basic coverage (your credit cards frequently do too)
    • If something breaks in the future, chances are you’ll want a new one anyway – and prices will be cheaper
  • 3. Do Maintain Healthy Credit Habits
    • Check your credit card balances, terms and interest rates before shopping
      • Many card issuers have increased rates, closed accounts or lowered limits and haven’t yet bothered to tell customers! (you don’t want to get embarrassed at the register because your card has been declined)
    • Don’t fall for the “Do you want 10% off?” gimmick
      • opening a new retail credit card account can lower your credit score up to 35 points
      • retail/store credit cards have higher interest rates than do national cards, like Visa or MasterCard
    • Especially when using credit cards, you should set a budget/limit and stick to it
      • Only charge what you can pay off in 3 months tops. Even better: don’t buy stuff if you can’t pay for it in full when the statement arrives
  • 4. Do Know the Pitfalls of Using Your ATM card or Checks
    • Nearly half of all shoppers plan to use debit cards or checks, according to the National Retail Federation (NRF)
    • Watch out for overdraft fees (they average about $27)
    • Realize that some merchants charge fees for certain purchases made with an ATM card
    • Get cash using your own bank’s ATM to avoid the $1 to $3 surcharge at other ATM networks
  • 5. Don’t Get Just Any Old Gift Cards
    • Consumers will spend $50 billion on gift cards in 2009, with the average shopper spending $140 on gift cards this holiday season (source: NRF)
    • Certain gift cards have expiration dates, maintenance fees, transaction charges or even so-called “inactivity” fees
  • The biggest culprits: gift cards issued by credit card companies, banks and shopping malls (source: NRF)
  • Know the drawbacks of any gift cards you buy, give away or receive
  • Good news: the Fed has proposed consumer-friendly gift card rules that would take effect in August 2010 – ahead of next year’s holiday season (among the changes; gift cards can’t expire before 5 years; and fees would be banned within the first year that they’re issued)
  • In the meantime, if you get a gift card, use it ASAP!

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