Blogs

February 1st, 2010 |

Personal Finance Content

Do you need personal finance articles, videos, or content for your website, newsletters, brochures or other communications? We create and develop financial content for distribution online, in every printed format available, and for broadcast.

Content can be customized and/or branded for any of the following and more:

Articles
Blogs
Booklets
Books
Brochures
E-books
E-bulletins
FAQs
Newsletters
Podcasts
Videos

Our most popular content includes our personal finance books, as well as our vast library of 250-plus articles, which can be adapted and used in a variety of ways. Articles cover these categories:

Budgeting
Credit and Debt
Family Finances
Homeownership and Real Estate
Insurance
Investing
Saving Money
Small Business and Entrepreneurship
Student Loans
Taxes

WHY BUY BOOKS? 12 BIG BENEFITS

Providing books to customers, employees and others is a great way to spread financial literacy. But books offer an even bigger payoff. In addition to promoting financial literacy, you can use books to promote your business and image in a dozen creative ways!

CUSTOMER APPRECIATION – Send a book to your clients, thanking them for their business.
REFERRALS – Provide copies of a book to people and organizations that can refer business to you.
CLIENT RELATIONSHIP MANAGEMENT – Mail books to your prospect list to stay in touch.
NEW BUSINESS REWARDS – Offer a free book to anyone who opens a new account, makes a purchase, uses your services, or completes a transaction with you during a specific time.
TRADE SHOW/EVENT MARKETING – Distribute a book to participants at trade and industry events.
SALES FOLLOW-UP – Use a book as a “thank you” for a sales appointment.
INCENTIVES – Give a book as an incentive for completing a survey/questionnaire.
BONUS MAIL – Include a book in a mailing with invoices, correspondences, or monthly, quarterly or annual statements.
PREMIUM OFFERINGS – Package a book with a product or service, as a “value added.”
PROMOTIONAL GIVEAWAYS – Deliver a copy of a book to the hands of the first “x” number of people to enter a promotion, come to your office/store, or do a certain amount of business with you.
CORPORATE GIFTS – Surprise your customers or employees with books during holidays or special events, and create feelings of loyalty.
SUPPORT CHARITIES – Supply books imprinted with your company name, logo or contact information to non-profit agencies and attendees at charitable events.

Books

Contact us today to learn more about Lynnette’s 10 books, including six money-management books for adults, and her four-book personal finance series for kids.

Personal Finance Books for Adults